Holiday Advertising

"Over the last decade, alternative songs on ads have become so prevalent that it is one the main ways to discover new music to buy. Some would have never found Kings of Leon back in the mid-'00s without that VW ad featuring the song 'Molly's Chambers,' and Apple's relentless use of Feist's '1234' on an iPod ad made people go out and download it from iTunes.

But, for the most part, the repetitive nature of advertising has ruined enjoyment of a number of songs over the last few years, with no more egregious example than the song 'Holiday' by Vampire Weekend. This song is featured in not one but two holiday-themed ads this December, both of which are being played in heavy rotation."

fyi: If you look at the song's lyrics, they have nothing to do with the Christmas/Hanukkah/Kwanzaa season.

source: http://www.popeater.com/2010/12/07/vampire-weekend-holiday/